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About Fal

AI Unicorn
About Fal
About Fal
Founded in 2021 by Burkay Gur and Gorkem Yurtseven, our company was born out of a shared passion for AI and a desire to address the challenges in AI infrastructure observed during their tenures at Coinbase and Amazon.
Since then, we've achieved remarkable milestones, including developing the fastest inference for models like SDXL and Whisper. Our solutions now support hundreds of millions of customers, demonstrating our ability to serve at an impressive scale.
Operating at the forefront of AI Inference, particularly in generative media, we empower developers to create the next generation of creativity tools. Our work facilitates easier access to AI's potential, enabling transformative experiences for consumers.
We are backed by the best Silicon Valley investors and angels. We are headquartered in San Francisco, but our team spans the globe, comprised of the best global talent.
Why It's a Rocketship
Why It's a Rocketship
As generative media moves from novelty to infrastructure, FAL is emerging as the leading inference layer for diffusion-based models. The company’s platform supports real-time deployment of image, video, and audio generation at scale, optimized for latency, throughput, and cost. With more than 100 million inference requests daily and a customer base spanning Quora, Canva, and Perplexity, FAL has become the default choice for developers building high-performance generative applications.
The business is growing rapidly. As of April 2025, FAL reached $55 million in ARR with 25x year-over-year growth and over 10% EBITDA margins. Annual net dollar retention exceeds 400%. Unlike generalized cloud providers, FAL is focused on model-specific performance and developer experience, supporting both open and closed-source models with differentiated capabilities like fast LoRA training, efficient fine-tuning pipelines, and abstraction layers for multimodal media tasks. Founders Burkay Gur and Gorkem Yurtseven bring deep experience in ML infrastructure from Coinbase and AWS, and have built a team with rare expertise in compilers, low-latency systems, and inference optimization. As the generative media stack matures, FAL is positioned to become foundational infrastructure across content, commerce, and creative tooling.
Written as of July 2025
Company Details
Company Details
Founded2020
HeadquartersOakland, CA
Team Size1 - 50 employees
IndustryInfrastructure
Total Funding$273M
Latest Valuation$1.5B
Latest RoundSeries C
Websitefal.ai
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